Hearts & Minds Together: SCP Valentine’s Day 2021 - TCC
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Hearts & Minds Together: SCP Valentine’s Day 2021

With romantic dinners out on hold and some of us not able to spend time with our loved ones, Valentine’s Day was a little different this year. While some may have been able to find some solace in the ‘commerciality’ of it all, that didn’t change how hard the reminder of isolation was for others.

So, to mark the occasion and show our support at St Christopher’s Place, we introduced the Hearts & Minds Together campaign to share the love with Mind, the mental health charity, by raising awareness of the importance of connection during this difficult time.

From providing advice and support to empower anyone experiencing a mental health problem, to campaigning to improve services and promote understanding, Mind’s goal is to ensure everyone gets the support and respect they deserve.

As a brand built on community, St Christopher’s Place couldn’t have been a more suitable partner for the charity and couldn’t have been prouder of our unique approach.

Hearts & Minds Together reached 7,206 users generating 298 landing page views with the average user spending 4 minutes engaging with on our related blog content.

Written by Jack Glasscock
May 25, 2021

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